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From digital to digital
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In a world where everything is digital, millions are still left behind — signing documents they can’t read, living in silence online. With the help of
Samsung technology, that started to change. Over 3,000 people who had only ever used a digital signature were given the tools and support to learn
how to read and write.What began with a fingerprint or a scribble transformed into full sentences, thoughts, and voices — and culminated in
something they had never imagined: their very first social media posts.From a simple digital mark to digital self-expression. A journey that redefined
what it means to be truly connected.
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/ / / Client: Samsung
Agency: Cheil Brazil
Role: Creative Director, Art Direction
@2025_Version
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