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Samsung 4K – A TV for Every Kind of Home
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To launch its new 4K lineup in Brazil, Samsung teamed up with two big names: Camila Queiroz and Malvino Salvador. In three fun and relatable films created by
Cheil Brasil, the campaign shows there’s always a perfect TV for your lifestyle — and your everyday struggles.In the first film, Camila Queiroz proves she’s just like
us — tired of messy cables ruining her living room vibe. The fix? The NU7100, with a clean, cable-free design that keeps things stylish and clutter-free.Next up,
Malvino Salvador deals with the classic remote control chaos. But with the NU7400’s Single Remote Control, he solves it all with one device — even saving it from
the dog’s teeth.The third spot follows a family debating which big-screen TV to get. Right in the middle of the confusion, a wizard appears inside the TV to help them
make the perfect choice — because why not let your smart TV be a little magical too?
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/ / / Client: Greenpeople
_Agency: Cheil Brazil
_Role: Creative Director.
_@2025_Version
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